A couple of weeks ago in my Basic Typography class, we were talking about trends in design today. The discussion led to the film industry, where movie posters and DVD covers have been using the same exact font for YEARS. That font is Trajan. This includes movies such as Sex and the City, The Last Samurai, and Final Destination. Even blockbuster classics like Titanic fall victim to Trajan. The use of the font isn’t limited on the film industry, however. Even the “KU” that the Kansas Jayhawks use as their official atheltics logo is, in fact, Trajan. So the next time you are in the movies section, take notice to how lazy the designers for Hollywood are nowadays.
This guy explains it very well:
via Youtube
